fbpx
Headingbilde

Slettvoll

Slettvoll

Slettvoll

Slettvoll

Slettvoll

Slettvoll is a family owned furniture company, located just outside Ålesund on the rough north west coastline of Norway. It's a high end brand and is exclusively sold through owned shops across Scandinavia. Here they handcraft all their furniture and source their raw material from small local companies. Slettvoll is sold exclusively through own brand stores across Scandinavia.

Slettvoll has over time defined a distinctive style in their market. Amongst their target audience "The Slettvoll Look" is a desirable and well known term. The challenge was to distance themselves from the increasing number of affordable brands and low price chains copying their products and to strengthen their brand to meet the competition in an international high end market.

 The solution was found in a quote from Winston Churchill. Based on this quote we developed a value based strategy and a purpose driven content concept telling stories about what "Home" means to us. The best place to be.

Cured meat is a common norwegian food that is rich in history, well incorporated into our culture. It is usually enjoyed in traditional settings - often associated with festivities, family gatherings or an extra nice breakfast - as a topping or finger-food side dish. 

Finsbråten wanted to introduce this product to a wider range of occassions. To lower the bar and make cured meat a natural choice to bring along for any social gathering. 

It was necessary to break a well established category language to achieve this. We aim to inspire the new use through a friendly personality that focus on the joy of sharing and socializing, illustrated with a variety of quirky people and settings.

Cured meat is a common norwegian food that is rich in history, well incorporated into our culture. It is usually enjoyed in traditional settings - often associated with festivities, family gatherings or an extra nice breakfast - as a topping or finger-food side dish. 

Finsbråten wanted to introduce this product to a wider range of occassions. To lower the bar and make cured meat a natural choice to bring along for any social gathering. 

It was necessary to break a well established category language to achieve this. We aim to inspire the new use through a friendly personality that focus on the joy of sharing and socializing, illustrated with a variety of quirky people and settings.

Cured meat is a common norwegian food that is rich in history, well incorporated into our culture. It is usually enjoyed in traditional settings - often associated with festivities, family gatherings or an extra nice breakfast - as a topping or finger-food side dish. 

Finsbråten wanted to introduce this product to a wider range of occassions. To lower the bar and make cured meat a natural choice to bring along for any social gathering. 

It was necessary to break a well established category language to achieve this. We aim to inspire the new use through a friendly personality that focus on the joy of sharing and socializing, illustrated with a variety of quirky people and settings.

Cured meat is a common norwegian food that is rich in history, well incorporated into our culture. It is usually enjoyed in traditional settings - often associated with festivities, family gatherings or an extra nice breakfast - as a topping or finger-food side dish. 

Finsbråten wanted to introduce this product to a wider range of occassions. To lower the bar and make cured meat a natural choice to bring along for any social gathering. 

It was necessary to break a well established category language to achieve this. We aim to inspire the new use through a friendly personality that focus on the joy of sharing and socializing, illustrated with a variety of quirky people and settings.

annonser2

Der vi lytter

Der vi lytter

Der vi lytter

Der vi lytter

Der vi lytter

«Å komme hjem» er et uttrykk vi alle deler, men fyller med forskjellig innhold.

«Å komme hjem» er et uttrykk vi alle deler, men fyller med forskjellig innhold.

«Å komme hjem» er et uttrykk vi alle deler, men fyller med forskjellig innhold.

«Å komme hjem» er et uttrykk vi alle deler, men fyller med forskjellig innhold.

«Å komme hjem» er et uttrykk vi alle deler, men fyller med forskjellig innhold.

bilde2
bilde14
bilde15
_G7A3052
bilde4

”Det skal være det beste stedet å være. Hjemme hos oss selv.”

”Det skal være det beste stedet å være. Hjemme hos oss selv.”

”Det skal være det beste stedet å være. Hjemme hos oss selv.”

”Det skal være det beste stedet å være. Hjemme hos oss selv.”

”Det skal være det beste stedet å være. Hjemme hos oss selv.”

bilde5
bilde12
bilde13
_G7A3338
_G7A0304
_G7A0731

Concept / strategy / art direction

Concept / strategy / art direction

Concept / strategy / art direction

Concept / strategy / art direction

Concept / strategy / art direction

frank.

_

frank.

_

frank.

-

frank.

-

frank.

-

Copywriting

Copywriting

Copywriting

Copywriting

Copywriting

Henning Siewers

Henning Siewers

Henning Siewers

Henning Siewers

Henning Siewers

Film / photo

Film / photo

Film / photo

Film / photo

Film / photo

Jesper Brandt

Jesper Brandt

Jesper Brandt

Jesper Brandt

Jesper Brandt

DOP

DOP

DOP

DOP

DOP

Jacob Tovedal

Jacob Tovedal

Jacob Tovedal

Jacob Tovedal

Jacob Tovedal

More work

RYGR BrygghúsBrand Identity

Devold+SigridCommunication

SpekeloftetPackaging

ComputasBrand Identity

Devold - velg naturligBrand Campaign

Agder BryggeriPackaging Design

Anton SportBrand Communication

FrydenlundPackaging

Pizza di ModenaPackaging

Devold - Life is nowBrand Campaign

Bohemian LagerPackaging

KraviaBranding

Lille P.Brand Identity

DevoldBrand Development

Norske BryggerierBrand Identity

Seafood AquavitPackaging

Kari TraaPackaging

Juvelèr LangaardBrand communication campaign

United BakeriesPackaging

ImsdalPackaging

Ladegaard CiderBrand Identity

Helly HansenBrand Development

The Lab SeriesPackaging

2018_frank_logo_hvit

Mølleparken 4
0459 Oslo
Norway

Mølleparken 4
0459 Oslo
Norway

Mølleparken 4
0459 Oslo
Norway

Mølleparken 4
0459 Oslo
Norway

Mølleparken 4
0459 Oslo
Norway

frank@frank.no
+47 456 12 211

frank@frank.no
+47 456 12 211

frank@frank.no
+47 456 12 211

frank@frank.no
+47 456 12 211

Share